Anpu Sun
Anpu Sun is a communication designer based in Melbourne, specialising in critical design, art direction, brand identity and publication. She announces to make some fun and vows to delete boredom in design.
 
anpusun@outlook.com

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INDEX:

  1. ZIGZAG
  2. MELBOURNE CINÉMATHÈQUE 2024
  3. COMFORT THROUGH DISCOMFORT
  4. MARVELLOUS MARVERICK
  5. KOTERII START-UP
  6. SOUNDING TYPE: OPENING
  7. TOMO EXHIBITION
  8. STOW
P02 → MELBOURNE CINÉMATHÈQUE 2024 CREATIVE DIRECTION
VISUAL IDENTITY
PRINT & MOTION



The Melbourne Cinémathèque is a self administered and membership driven organisation, aims to present films in the medium they were created and as closely as possible to screen films the way they would have originally screened. 

This visual campaign plays with the typographic characters to generate a graphic effect that reminds of the film shots in different sizes. These individual shots are the building blocks of the film language, transmitting the intended story and message to the audience. A faded pink is used in reference to the common issue of the traditional film technique – colour fading. This responds to the value of the Melbourne Cinémathèque organization – they are dedicated to screening rare & significant films in their original format.









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